Archive for June, 2007

Product References are Cool

Monday, June 25th, 2007

Since the start of the site, I have always thought hard on how to differentiate ourselves from the competition.  There are plenty of differences already, but most of them are things most people never think about.  For example, we provide a true toll-free number that you can call to take your order.  And I say true, because a lot of places have a number that either puts you on hold for ten minutes, or takes you straight back to voice mail.  Good luck getting a call back.

Another difference between us and a lot of the competition is that we have a real warehouse.  Sixty thousand square feet of it.  When you place your order on the site, we process it the same day, and 99% of orders will get shipped out that same day.  If we ever have to put any of your parts on backorder, we’ll tell you.

Now back to the latest website change.  A lot of our product listings are now going to have product references.  For example, when I looked up a replacement air filter for my old car, a 1998 Oldsmobile Intrigue, I got the following listing: http://www.coolparts.com/products/Replacement_Air_Filter-466-0.html.  When I click on that, it showed me the product information, and a link to download an installation guide.  Currently we have it for our K&N parts, but Edelbrock is next.

Besides product references, be on the lookup for a knowledge base.  If you would like to contribute anything to our knowledge base or have an article that you think we could publish on the Coolparts.com site, please email me at vlad@coolparts.com.

Coolparts.com is now XHTML 1.0 Compliant

Monday, June 18th, 2007

Coolparts.com is now compliant with the XHTML 1.0 Transitional standard.  Here is a brief introduction to what this compliance is, and what it means to Coolparts.com.

HTML Compliance means that your web-page is formatted in a certain and standard compliant way.   This means that a program like Internet Explorer or Firefox will be able to better render the same page.  Also, the rendering of the page will be similir.  Note, this is not guaranteed because there are still differences between different browsers.

We decided to make our web pages be XHTML 1.0 Compliant because we wanted additional insurance that all of our visitors would see the same website.  Also, going through all the pages to assure the compliance helped us find numerous bugs and errors that were quickly repaired  I am still debating on whether to put the XHML 1.0 Compliant sticker on our homepage.

 If you have your own homepage, and wish test your website for compliance, go to http://validator.w3.org/. Put in your website URL, and hit Check. You will probably get a page saying that there are 100 errors or mistakes on the page. In actuality, there is less then this. Just that some errors get compounded by other ones and likewise.

Not every single page on Coolparts.com is XHTML 1.0 Compliant. So if you find a page that is not yet compliant, please contact us for a status page.

Thank you
Vlad

Proform Carburetors on Sale

Friday, June 15th, 2007

I usually use this blog to describe new developments on the site. This post is the exception where I am going to tell you about an incredible deal that we are offering on Coolparts.com. From today until July 16th, Proform Street Series Carburetor’s are going to be discounted. Here is a comparison of our prices and the competition:

Part# Description Our Price Jegs Summit
67211 600 CFM Carb 369.89 414.99 415.95
67212 650 CFM Carb 382.49 424.99 427.95

Some reasons to use Proform Street Series Carburetors instead of the competition is:

1. Die-cast aluminum fuel bowls for added durability and longevity, polished to a shine.
2. Sight-glass windows for easy fuel level adjustments (we recommend PROFORM P/N 67443 float adjustment tool).
3. Changeable idle feed restrictors and air bleeds for easy air/fuel ratio tuning.
4. Billet metering blocks for added strength, durability and weight savings.
5. Billet base plates for added strength, durability, and weight savings (no more cracked corners!).
6. Notched secondary float with jet extensions to eliminate fuel starvation.

If you want, you can take a look at the Proform Street Series Carburetor Promotion Flier.

Vlad

Friday is our release day

Monday, June 11th, 2007

It seems like in the last few weeks, Friday has been our release day.  The day when everything comes together.  Last Friday was no different.  Now when you click on a category on the side of the page, instead of it showing you hundred’s of products within that category that are similar, it will show you the product lines we carry under those categories.  When you click on one of the product lines, it will show you a description and information about that product line.  In addition, you will get a vehicle application search box where you can find that exact part for your vehicle.

 We’re hoping that this new feature makes browsing our website even more friendlier and easier.  If you have any comments or suggestions, please let us know.  If you enjoyed the last format better, let us know about that as well.

 Vlad

Does anybody read this?

Wednesday, June 6th, 2007

Our readers seem to be very quiet so I am not sure if anybody is actually reading this blog.  In response to that, I’m going to run a small test.  Every Wednesday, I will release a new promotional code that you can use to get a discount when ordering on Coolparts.com.  The code for this week is:

Promotional Code: BLOGREAD
Discount: You will get $5 off any order over $40.

Since we are selling the parts at wholesale prices, using this promotional code makes it all the more sweeter.  This promotional code will work up until next Tuesday.  Then we will be releasing a new promotional code.  Also, if you need any help placing the order, you can email me at vlad@coolparts.com or call our Customer Support line at 1-866-480-2751.   We have a lot of very smart and helpful people who can not only take your order but also make sure you get the right product for your vehicle.

Thanks for reading.


Vlad

Edelbrock Products helps us reach 4700+ products

Monday, June 4th, 2007

We are very proud to announce that Coolparts.com will now be carrying Edelbrock parts.  There are over 3000 Edelbrock parts that we have added to our system in the last few weeks.  All of the Edelbrock parts are being sold at wholesale prices.  Coolparts.com also has the accurate weight of 99% of our items so that you will always know what your shipping will cost when you place your order.

 While I am quite happy with this milestone, there are a few things that we plan to fix.  The first item on our list is to build a vehicle -> part database that will allow you to find parts that are specific to your vehicle.  The second thing that we would like to do is add more information about the products we sell such as installation instructins, better product descriptions, and better product images.  Finally, we will be adding more payment methods to accomodate people who don’t feel comfortable ordering with a credit card.

 We won’t stop at Edelbrock either.  By the end of June, we hope to be carrying 10,000+ SKU’s of the best brands out their.  We are also very eager to get feedback from our users.  Please send me an email at vlad@coolparts.com or add a comment with your feedback / suggestion.

 –
Vlad