Coolparts.com Blog

Finding the right part is a challenge for most consumers.  A lot of our customers that know the exact part they need will usually call or email us, and tell us the exact part number.  Other times, the customers might know the name of the part they need, but are not sure of the exact manufacturers part number.  I can’t blame them because unless you work in the automotive industry, there is no reason you should have to remember exact part numbers. 

 There are plenty of car sites out there that do an OK job of finding the right part.  Usually they will drill you down using Year, Make, Model (not necessiraly in that order), Sub Model.  Then they will ask the user to either drill down categories of car parts, or they will present the user with 500 categories that the user must navigate.  Some sites implement a search field that allows customers to type it in.  Unfortunately, the search is not that great .

 One of the main things that we are working on is an improved way to find the right part.  Finding the right part should not be a ten step process.  Nothing should be a ten step process.  I don’t want to give out too many details of what we are planning (just yet). 

 From the consumer side of things, how would you want to find the right car part?  Let me know by emailing me, or leaving a comment on the site.

This entry was posted on Wednesday, May 9th, 2007 at 1:14 pm and is filed under Website Updates. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.